gustavo
writingprojects

Writing

Thoughts on product, design, and the craft of building. Long-form essays and shorter observations.

  • 2025.12

    Who are you in the age of AI?

    Claude knows me. ChatGPT doesn't. That gap led me to build Plaid for AI identity.

    AIbuildingproduct
  • 2025.10

    Taste is context, compressed

    Taste isn't magically human. It's pattern-matching on accumulated context. AI could have it - if it had access to you.

    buildingcraftAI

Product, payments, AI, crypto, building things. Exploring the intersection of design and technology.

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© 2026 Gustavo Jordão

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